PILLOLE DI SAGGEZZA · Branding

The new social project, which Akoma Collective (@stefania_akoma and @cindybaptista_art) is part of, is very beautiful. Through new technologies, a conference space was created to connect a wiser generation (saggi) and a generation that is now beginning to understand life (giovani). The central theme was “Peace” in 4 different contexts. Interviews were conducted with 8 wise persons, by young people from high school and higher education. The interviews were conducted on Zoom and all generations were invited to participate.

My work involved creating the logo and the 4 conference posters. Inspired by the name of the project – Pilolle di Saggezza – which translated is more or less the “Pill of the Wise”, I composed the posters in the form of a pill, using free-licensed illustrations, which were edited to give a wiser appearances to the characters.